Robinson Cano, a five-time All-Star, whom many consider the top free agent this offseason was originally looking for a 10-year deal worth approximately $300 million. The Yankees however refuse to land another A-Rod like deal and do not want to go down the same path again. Although Cano’s representatives have lowered their bargaining price, the two sides are still nearly $100 million apart. Many experts and fans believe no player is worth that much money, but the Yankees need Cano more than Cano needs the Yankees. The Texas Rangers and Detroit Tigers are also legitimate contenders to land Cano due to their presence in the playoffs the past few years, but this top tier free agent wants to stay in the big apple and remain close to his friend and agent, Jay Z. If Cano really wants to make the big bucks, he needs to sign major endorsement deals, and New York City has the largest market for him to achieve that. Roc Nation Sports has already helped Cano land his first big endorsement with Pepsi this year and as long as he continues to produce on the field, he should have no problem receiving more multi-million dollar deals. In the past, the Yankees would give a player of Cano’s caliber, and whom many consider the best second baseman in the game at the prime of his career, the illustrious contract he is asking for, but not this season.
Showing posts with label Jay-Z. Show all posts
Showing posts with label Jay-Z. Show all posts
Tuesday, December 3, 2013
Yankees and Cano at a Crossroads
By: Alexa Fontanella
Robinson Cano, a five-time All-Star, whom many consider the top free agent this offseason was originally looking for a 10-year deal worth approximately $300 million. The Yankees however refuse to land another A-Rod like deal and do not want to go down the same path again. Although Cano’s representatives have lowered their bargaining price, the two sides are still nearly $100 million apart. Many experts and fans believe no player is worth that much money, but the Yankees need Cano more than Cano needs the Yankees. The Texas Rangers and Detroit Tigers are also legitimate contenders to land Cano due to their presence in the playoffs the past few years, but this top tier free agent wants to stay in the big apple and remain close to his friend and agent, Jay Z. If Cano really wants to make the big bucks, he needs to sign major endorsement deals, and New York City has the largest market for him to achieve that. Roc Nation Sports has already helped Cano land his first big endorsement with Pepsi this year and as long as he continues to produce on the field, he should have no problem receiving more multi-million dollar deals. In the past, the Yankees would give a player of Cano’s caliber, and whom many consider the best second baseman in the game at the prime of his career, the illustrious contract he is asking for, but not this season.
Robinson Cano, a five-time All-Star, whom many consider the top free agent this offseason was originally looking for a 10-year deal worth approximately $300 million. The Yankees however refuse to land another A-Rod like deal and do not want to go down the same path again. Although Cano’s representatives have lowered their bargaining price, the two sides are still nearly $100 million apart. Many experts and fans believe no player is worth that much money, but the Yankees need Cano more than Cano needs the Yankees. The Texas Rangers and Detroit Tigers are also legitimate contenders to land Cano due to their presence in the playoffs the past few years, but this top tier free agent wants to stay in the big apple and remain close to his friend and agent, Jay Z. If Cano really wants to make the big bucks, he needs to sign major endorsement deals, and New York City has the largest market for him to achieve that. Roc Nation Sports has already helped Cano land his first big endorsement with Pepsi this year and as long as he continues to produce on the field, he should have no problem receiving more multi-million dollar deals. In the past, the Yankees would give a player of Cano’s caliber, and whom many consider the best second baseman in the game at the prime of his career, the illustrious contract he is asking for, but not this season.
Tuesday, November 5, 2013
The Power of Jay Z: Samsung and the NBA’s New Relationship
Friday, June 28, 2013
Wednesday, June 26, 2013
Roc Nation Sports, the New Kid on the Block
Who will be next to jump ship for rap mogul Jay-Z’s new sports management department? Who knows, but the real question is, why are athletes making this move? Is it because a specific rap icon is the founder of the company, because they are superior in their management abilities, or is it a company that athletes believe will become the next big thing? Whatever the case is other sports agencies are feeling the heat and are trying to keep their clients in their pockets.
Friday, April 5, 2013
The Empire State of Mind
He once claimed he made
the Yankee hat more famous than a Yankee could; now he is reppin’ them. It was
announced on Tuesday that Jay-Z (aka Shawn Carter) has formed his own sports agency, Roc Nation Sports,
in conjunction with Creative Artists Agency. It didn’t take long before Mr.
Carter found his first client, Yankee standout, Robinson Cano. Cano who had
previously been represented by Scott Boras, seized the opportunity to find
himself a new representative after some disagreement in their priorities. For
Boras it was money, for Cano it was a chance to stay in New York.
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