Friday, May 25, 2012

The Art of Streaking



Last night while the Philadelphia Phillies were playing the St. Louis Cardinals in St. Louis at Busch Stadium, the game was interupted by a streaker running across the field.  As you can see in the candid shot above, sponsor signage does happen to get associated with incidents like this. Side note: the "Walk Off A Hero" sign was also seen over and over in the camera shot of Yankees closer Mariano Rivera tearing his ACL. 

Do you think that this is a negative from a branding perspective?  Also, do you ever see it fit for a company to use branded streakers as a source of ambush marketing, if you will?

Weigh in below in the comments section.  Remember the last day to comment on posts with a chance to win an SMTSU prize pack is next THURSDAY!

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