2014 Sport For Social Change

Sport For Social Change Conference

The Second Annual Sport For Social Change Conference will be presented by the Drexel Sport Management Student Union (SMTSU) spread across two days. The conference will begin on Thursday, November 13th in Mitchell Auditorium in the Bossone Research Center at 6:00pm. Day two of the conference will be Friday, November 14th in the Academic Bistro on the 6th Floor of the Paul Peck Problem Solving and Research Center on the corner of 33rd and Arch Street.
Holding the Sport for Social Change Conference in the Academic Bistro offers a unique opportunity to bring together all of the disciplines housed in the new Center for Hospitality and Sport Management. Students from Drexel’s culinary arts and hospitality programs will be preparing and serving all three of the meals during the event: breakfast, lunch and appetizers.
The Sport For Social Change Conference will be FREE to all that attend!

This page will serve to be your "one stop shop" for all things Sport for Social Change, so please refer to this or contact us with any questions! 

Follow #S4SC or the Drexel SMTSU directly @DrexelSMTSU.

Registration Link can be found here. Please register in advance!
Thursday, November13th, 2014
6:00pm - A Conversation with Sonny Vaccaro: Reflections on Life After O'Bannon v. the NCAA
Moderated by Tom Farrey, ESPN reporter and director of the Aspen Institute Sport and Society Program. This event will be held at 6:00pm in Mitchell Auditorium, Bossone Research Enterprise Center (south side of Market Street between 31st and 32nd Street). 

Friday, November 14th, 2014

9:00 a.m. – Registration
Please check-in and enjoy some breakfast and coffee, while meeting other conference attendees and Drexel Sport Management students
9:45 a.m. – Opening Remarks
Jon Deutsch, Ph.D, Director of the Center for Hospitality and Sport Management, Dr. Ellen Staurowsky, Program Director and Professor of Sport Management, and Kevin Murray, Senior and President of the Drexel Sport Management Student Union will give opening remarks and welcomes.
10:00 a.m. – Speaker No. 1 - Tom Farrey
Topic: The Aspen Institute's Project Play & Promotion of Physical Literacy
11:00 a.m. – Speaker No. 2 - Sonny Vaccaro
Topic: College Sports at a Crossroads: The Demise of the NCAA
 12:00 p.m. – Lunch
Please enjoy a buffet lunch prepared and served by students from the Center for Hospitality and Sport Management's majors in Culinary Arts and Food Sciences, led by Executive Chef Richard Pepino.
1:00 p.m. – Speaker No. 3 - Suzan Shown Harjo
Title: The Washington R-Word: Racial Politics, Legal Challenges & Social Harms
2:00 p.m. – Food and Beverage in Sport
Christine Fisher - Beer Ambassador, Sly Fox Brewery
Corey Reid - Beer Ambassador, Sly Fox Brewery
Dr. Lynn Hoffman - Author and Professor, Drexel University  

2:50 p.m. – Closing Remarks 
3:00 p.m. – Closing Reception and Networking Event
Please join other conference attendees, speakers, and panelists for light hors d'oeuvres and beverages to discuss the event and the sport industry as a whole.
Speaker Bios

Sonny Vaccaro - Former sports marketing executive for Nike, Reebok and Adidas
Vaccaro is credited with launching the careers of a legion of NBA players, including LeBron James and Tracy McGrady. Within the sport industry, Vaccaro is known as the man who helped established the framework for modern sport marketing, realizing the power and potential of using college teams to showcase athletic shoes and apparel produced by Nike, Adidas and Reebok. He is credited with signing NBA great Michael Jordan to his first multi-million dollar endorsement deal. In a career that has spanned more than five decades, Vaccaro’s influence has been felt throughout the industry. A fierce advocate for fair treatment and compensation of college athletes, Vaccaro has sought justice on behalf of college athletes for decades. That life work came into full focus in the case of O’Bannon v. NCAA (otherwise known as In re: NCAA Names, Likenesses, and Images) with a ruling that found that the NCAA had violated anti-trust laws as a result of its business practices.

Tom Farrey - ESPN Reporter and Executive Director of the Aspen Institute's Sport and Society Program

Tom Farrey is an enterprise reporter whose work has been recognized among the nation’s best on television, in print and online.  A pioneer in cross-platform, long-form journalism, Farrey’s pieces have won two sports journalism Emmy Awards for Outside the Lines and his stories have also appeared on SportsCenter, E:60, ABC’s World News Tonight, ESPN.com, and in ESPN the Magazine.He is the author of Game On: The All- American Race to Make Champions of Our Children (ESPN Books), recognized among experts as a leading journalistic work on modern youth sports. The 2008 book and subsequent paperback have been made required texts in university courses on more than a dozen campuses, from Oregon State to the University of Florida. The book’s insights continue to be explored through the Aspen Institute’s Sports & Society Program, which Farrey directs.

Suzan Shown Harjo - Poet, Wrtier,, Lecturer, Curator, Policy Advocate

Suzan Shown Harjo (Cheyenne & Hodulgee Muscogee) is a poet, writer, lecturer, curator, and policy advocate, who has helped Native Peoples recover more than one million acres of land and numerous sacred places. She has developed key federal Indian law since 1975, including the most important national policy advances in the modern era for the protection of Native American cultures and arts, including the 1996 Executive Order on Indian Sacred Sites, the 1990 Native American Graves Protection and Repatriation Act, the 1989 National Museum of the American Indian Act, and the 1978 American Indian Religious Freedom Act. Harjo is president and executive director of The Morning Star Institute, a national Native rights organization founded in 1984 for Native Peoples' traditional and cultural advocacy, arts promotion, and research. A leader in cultural property protection and stereotype busting, Morning Star sponsors the Just Good Sports project, organizes the National Day of Prayer to Protect Native American Sacred Places, and coordinated The 1992 Alliance (1990-1993). Harjo is one of seven prominent Native people who filed Harjo et al v. Pro Football, Inc., regarding the name of the Washington football team, before the US Patent & Trademark Board in 1992. They won in 1999, when a three-judge panel unanimously decided to cancel federal protections for the team's name because it "may disparage Native Americans and may bring them into contempt or disrepute." The District Court reversed their victory in 2003 and the case is now before the US Court of Appeals. Harjo's essay, "Fighting Name-Calling: Challenging 'Redskins' in Court," is published in Team Spirits: The Native American Mascots Controversy (University of Nebraska Press, 2001). She also wrote "Just Good Sports: The Impact of 'Native' References in Sports on Native Youth and What Some Decolonizers Have Done About It," a chapter in For Indigenous Eyes Only: A Decolonization Handbook (SAR Press, 2005).    

Location and Directions
The Academic Bistro is located on the corner of the 33rd and Arch Street on Drexel University's University City Campus. Below is a campus map highlighting the Drexel Parking Garage, the Bossone Research Enterprise Center and the Paul Peck Problem Solving and Research Center. 

Anyone who has a disability and is requesting an accommodate in order to have equal access during this event should contact the Drexel University Office of Disability Resources.  They can be reached by phone at 215-895-1401 or by email disability@drexel.edu.
If you would like information on handicap accessibility, please contact kjm344@drexel.edu for directions on accessing any Drexel building.
More Information
Press Contacts
Kevin Murray
President, SMTSU
(610) 675-8264
Dr. Ellen Staurowsky
Professor, Sport Management

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