Friday, October 31, 2014

Full 90: Mysterious 2018 World Cup Logo Revealed

This week Russia revealed the 2018 World Cup logo. Initially, the logo received much criticism and many laughs on social media, when in actuality the 2018 World Cup logo is thematic and clever. The core of the design is based on upwards movement and space, symbolic for the act of achieving excellence and becoming champions of the world. Astronauts aboard the International Space Station creatively revealed Russia’s logo, which also resembles the World Cup trophy. 

Below is the symbolism hidden within the design:

  • Magic Windows
Rounded windows invite you to participate in a new FIFA World Cup discovery as well as reinforcing the shape of the magic football.

  • Lift-off
The symbolism of the dynamic propulsion of the spaceship as it lifts off becomes a metaphor for the anticipation of an intense and magical tournament.

  • Celebration
The rising movement is reminiscent of lifting the FIFA World Cup Trophy in celebration.

  • Magic Ball
A magic football that focuses attention on the world’s love of football and pays homage to Sputnik

  • Human Dream
The people element represents the exuberance of football players and excitement of fans as well as mankind’s ambition to reach for the stars

  • Bright Stars
Depicting football stars as well as stars in the sky, along with the fairy-tale glitter and sparkle that creates a magical FIFA World Cup experience for players and fans alike

Decide for yourself, too dependent on the past or forward-thinking?

Matt Puzio is a pre-junior in Drexel’s Sport Management program. From West Windsor, NJ, Matt is an active member of the Pi Kappa Alpha Fraternity. Matt has assisted Drexel professor, Dr. Ellen Staurowsky, in her Title IX research which resulted in a publication and a chance to speak at the 2013 NCAA Scholarly Colloquium. Matt has completed his first Co-op with Trenton Thunder.  Follow Matt on Twitter @mattypuz.

Tuesday, October 21, 2014

Destiny or Dynasty?

The Oakland Athletics were three outs away from sending the Kansas City Royals home. Now the Royals are going into the World Series against the San Francisco Giants riding an eight game win streak. The Royals took down the Athletics, Angels and Orioles while the Giants took down the Pirates, Nationals and Cardinals. Destiny vs dynasty who takes the World Series? You can say the Giants are a dynasty as they have reached the World Series three of the past five years now winning two of the four before this one.  The Royals haven’t made the postseason since 1985 so is it their time? It sure seems that way. Going undefeated in the first eight games leading up to the World Series is something that has never been done. Will they win four more consecutively? It will be a tough task but I don’t put it past them.

Monday, October 20, 2014

Sport for Thought: Mr. 509 and Counting

Johnny Unitas. Dan Marino. Brett Favre. Tom Brady. All of these men are in the conversation as the greatest quarterback in NFL history. They are Super Bowl Champions, MVP's, record holders, team leaders, and just flat out WINNERS! Their is no denying any of their talent because they have the statistics to prove it. But last night we were all lucky enough to witness history, and perhaps the greatest quarterback of them all. Brand new Mr. 509 himself, Peyton Manning.

Friday, October 17, 2014

Full 90: Heineken Pours Rights with MLS

On Tuesday it was announced that Heineken will become the official beer of Major League Soccer beginning in 2015. This five-year agreement replaces Budweiser’s nearly 20-year sponsorship with the MLS. The agreement is valued at approximately $50 million.

Wednesday, October 15, 2014

S4SC: Legendary Former Marketing Executive Sonny Vaccaro to Speak at Drexel

Sonny Vaccaro, legendary former Nike marketing executive, will speak at the 2nd annual Sport for Social Change Conference presented by the Drexel Sport Management Student Union (SMTSU) on Friday, Nov. 14, 2014, the SMTSU announced Wednesday.

The title of Vaccaro’s lecture is “College Sport at a Crossroads: Perspectives on the Demise of NCAA,” which will feature his experiences helping to grow the Nike empire, while fighting for student-athlete rights along the way. He will deliver his lecture from 11-11:50 a.m. on Nov. 14.

Tuesday, October 14, 2014

S4SC: ESPN and Aspen Institute's Tom Farrey to Speak at Drexel

Tom Farrey, director of the Aspen Institute Sport and Society Program and ESPN reporter, will speak at the 2nd annual Sport for Social Change Conference presented by the Drexel Sport Management Student Union (SMTSU) on Friday, Nov. 14, 2014, the SMTSU announced Tuesday.

The title of Farrey’s lecture is “The Aspen Institute’s Project Play & Promotion of Physical Literacy,” which will feature his work as the director of the Aspen Institute Sport and Society Program. He will deliver his lecture from 10-10:50 a.m. on Nov. 14.