Sport for Thought: The Expansion of Roc Nation Sports

It is not everyday when a rap superstar decides to become a sports agent and represent some of the biggest names in sports. When Jay Z announced the launch of Roc Nation Sports in April of 2013 with the acquisition of ex- Scott Boras client Robinson Cano, the entire sports world was shocked. At the time, not many people took the new agency seriously and thought it would turn into another Master P situation and not last. But just last week, company president Michael Yormark announced the agencies interest in expansion through the acquisition of other agencies as well as the hiring of qualified agents.

Sport For Thought: Roc Nations Biggest Success Story Thus Far

Robinson Cano. Kevin Durant. Victor Cruz. Hakeem Nicks. Geno Smith. Skylar Diggins. CC Sabathia. James Young. Everything Jay Z touches turns to platinum, and Roc Nation Sports is no exception.

As Roc Nation Sports just celebrated its one year anniversary following much criticism and hoopla throughout the industry, I thought it would be appropriate to take a look back at their A-list clientele and discuss which star has been their biggest success.

Cano: Bye New York, Hello Seattle

 

This season’s prized free agent and new member of the Seattle Mariners, second baseman Robinson Cano did the unthinkable when he Yankee’d the New York Yankees. It is almost impossible to recall a time in the history of baseball when another team outbid the excessive-paying Yankees. But after many failed signings of exceedingly long contracts with players into their late thirties and forties, it seems as if the Yankees have learned their lesson.